Qatar Airways Hits the Circuit as the Official Airline and Global Partner of Formula 1

posted on 23rd February 2023 by Eddie Saunders
Qatar Airways Hits the Circuit as the Official Airline and Global Partner of Formula 1

Qatar Airways is now the Global Partner and Official Airline of Formula 1 the pinnacle of motorsport and the world’s most technologically-advanced racing series.

Qatar Airways and F1 will be partners through the 2027 season, bringing thrills and exciting speeds to fans globally.

Today, the leading global airline announced an expansion of its sports partnership portfolio at a captivating event that brought astounding entertainment and special appearances to Doha.

In addition to the global partnership, Qatar Airways will be the Title Sponsor of three Grands Prix this year: The Qatar Airways Emilia Romagna Grand Prix (19-21 May), the Qatar Airways Hungarian Grand Prix (21-23 July), and the Qatar Airways Qatar Grand Prix (6-8 October).

This season, Formula 1 boasts its most global racing calendar to date with 23 races across 21 countries and five continents, mirroring the motorsport’s rapidly growing footprint worldwide and the extensive global connectivity offered by the Qatar Airways oneworld Alliance, which serves over 150 countries.

Qatar Airways Group Chief Executive, His Excellency Mr. Akbar Al Baker, said: “The best partnerships thrive because of mutual values. Both Qatar Airways and Formula 1 are global brands that share a passion for innovation, precision and luxury.

“As a brand, we believe in the power of sports to unite people, and as such, we have been selective with picking the most thrilling sporting events and sponsoring a variety of new and prominent sporting initiatives.”

“With 23 stops in the 2023 World Championship, F1 is a global sport, requiring a Global Airline partner that offers extensive global connectivity.

Hence, Qatar Airways demonstrates the perfect companion for one of the most desirable sports series in the world.”

Stefano Domenicali, President & CEO of Formula 1, said: “As the pinnacle of motorsport, it makes sense for Formula 1® to partner with the World’s Best Airline, Qatar Airways. We are two brands committed to delivering the best experiences to our fans and customers, and our combined global reach makes for a perfect match. We are delighted to welcome Qatar Airways as our Global Airline Partner.”

On his part, Mr. Abdulrahman bin Abdullatif Al-Mannai, QMMF’s President, said: “We are pleased that Qatar Airways is joining as the Global Partner and Official Airline of Formula 1, as well as a title sponsor for both Formula 1 Qatar Grand Prix and Qatar MotoGP.

“We strongly believe that this partnership will place Qatar at the forefront of the motorsport ecosystem through hosting such prestigious events, in addition to positioning the country as a global hub for sports and entertainment tourism.

“This will contribute towards pushing the wheel of our society’s growth and development and will pave the way for tremendous business and investment opportunities.”

To commemorate this partnership, Qatar Airways hosted a special evening for the public at Doha’s iconic Lusail Boulevard, to mark the F1 announcement and raise awareness about all the motorsport events taking place in Qatar this year.

H.E. Minister of Sports and Youth, Mr. Salah bin Ghanim Al Ali inaugurated the official partnership along with QMMF’s President, Mr. Abdulrahman Al-Mannai, Formula 1 President and CEO, Stefano Domenicali, and MotoGP CEO Carmelo Ezpeleta.

The event featured a special appearance from the Qatari rally champion Nasser Al-Attiyah, former Red Bull Formula 1 driver, David Coulthard, KTM MotoGP rider, Dani Pedrosa, stunt rider, Mike Jensen, a Red Bull drift car driven by Abdo Feghali and a static display of an FIA World Endurance Championship Hyper car.

Spectators were also treated to a dazzling performance by the best-selling R&B artist, Akon.