Vueling, an airline belonging to the IAG group, has strengthened its commitment to innovation with the launch of the second edition of the NextGen Aviation Challenge, aiming to identify disruptive solutions that can transform the future of aviation.
The challenge invites startups and entrepreneurs from across Europe to submit innovative proposals aimed at improving the customer experience, increasing operational efficiency and accelerating the sector’s sustainability, addressing the main challenges the aviation industry is currently facing.
Last year, the airline received more than 80 proposals. The challenge recognised startups such as PulpaTronics, winner of the sustainability challenge with an eco-friendly baggage tag, and Asteroid Technologies, awarded in customer experience for Hearlo, an app designed to eliminate communication barriers that the airline has already begun using for its customers.
This year, Vueling is looking for startups with transformative visions for emerging technologies such as AI, virtual reality, quantum computing, and advanced manufacturing, among others. The aim is to bring these technologies closer to real use cases that can have a positive impact both on Vueling as a business and on its customer experience.
Two major challenges to redefine aviation
The first challenge suggested by Vueling focuses on advancing towards more sustainable aviation. In line with the European framework of the Net Zero Industrial Act and with the sector’s commitment to achieving net zero CO₂ emissions by 2050, the airline is seeking solutions that contribute to reducing the aviation sector’s climate impact.
Vueling is looking for proposals that aim to improve operational efficiency and flight planning, optimise routes, reduce taxi times and fuel consumption, promote the use of sustainable fuels, and develop more efficient aircraft and engine technologies.
They will also be looking for solutions for carbon capture, offsetting and emissions reduction. Initiatives that integrate sustainability into the customer experience or that encourage employees to get involved will also be reviewed.
The second challenge addresses the evolution of the customer experience throughout the entire journey. From searching and purchasing tickets on the website or app and the check-in and boarding process, to the onboard experience, customer service or post-flight services, Vueling is seeking solutions that enable an increasingly seamless, personalised and efficient experience, while maintaining its commitment to an accessible pricing model.
