Qatar enter the Metaverse

posted on 26th April 2022 by Olivia Pilling
Qatar enter the Metaverse

In a press release on the 22nd of April Qatar announced they are striding into virtual reality (VR), launching a meta-human cabin crew and check-in on the meta-verse, the first of its kind. Qatar follows their trends, naming their VR experience the QVerse.

The QVerse is complete with virtual crew, a virtual tour of the interior of aircraft cabins, the award-winning Business Class QSuite and will be able to have a Premium Check-in area at the Hamad International Airport.

His Excellency Mr. Akbar Al Baker the Chief Executive at Qatar, said:

“With physical boundaries beginning to be challenged by the metaverse on an increasingly larger scale, it is exciting to embrace a technology that enables all travel enthusiasts to enjoy a unique immersive experience of our award-winning products and services. Our status as the first airline to introduce a MetaHuman cabin crew is testament to our unwavering desire to innovate and delight our customers. We are constantly looking forward to adopting and introducing novel technologies that enhance our passengers’ complete journey”.

Sama ready to check passengers into First or Business Class. © Qatar Airways. 

The VR experience was developed in partnership with Epic Games’ Unreal Engine, the world’s most advanced real-time 3D creation tool, and MetaHuman Creator, a cloud-based app for creating high quality digital humans. ‘Sama’, named after ‘sky’ in Arabic, offers an interactive customer experience, speaking and engaging with the user, touring them through the Business and Economy cabins with a narrated script. The QVerse can be accessed with users personal Electronic Devices (PEDs).

A virtual look at the First Class cabin. © Qatar Airways.